“Jumos”: a slurry-sounding typo dredges up a slangy, sweary past

One of the stranger items to surface so far from Michael Wolff’s Fire and Fury—whose sweary account of the Trump White House I recently covered—is the curious case of jumos.

On the 2016 Trump Tower meeting with a group of Russians, Wolff writes that Bannon said: “The chance that Don Jr. did not walk these Jumos up to his father’s office on the 26th floor is zero.”

Putting aside Bannon’s explosive implication that Trump himself met with the Russians, despite White House denials to the contrary, Bannon’s statement had many scratching their heads: What is a jumo? Specifically, it had Maggie Serota wondering in her January 3rd Spin article: “Did Steve Bannon Invent a New Slur?”

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“What a fucking idiot”: Michael Wolff’s sweary account of the Trump White House

Whoo-ee, 2018 started off with a fucking bang, didn’t it? Right on the heels of our third annual Tucker Awards for Excellence in Swearing drop the juicy profanities in Michael Wolff’s controversial Fire and Fury: Inside the Trump White House.

As excerpts and early reviews ahead of its January 9th release are proving, Wolff’s account—apparently based on over 200 interviews with the president, his inner circle, and other staff conducted over 18 months, much as embedded in the West Wing—is blistering. Trump’s former chief strategist Steve Bannon, of all people, called the Trump Tower meeting with Russians “treasonous,” according to Wolff. 

Wolff’s account is also a very sweary one. As Ben Zimmer, who authors our reliably politics-packed Tucker Awards, observed on Twitter:

Zimmer’s right, so let’s highlight some choice examples we’ve seen so far. Bannon clearly positions himself as a Tucker favorite, if Wolff’s reports are confirmed. 

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The seven deadly synonyms

In Sinclair Lewis’s prescient 1935 novel It Can’t Happen Here, the ignorant demagogue Berzelius “Buzz” Windrip wins the 1936 election with the support of millions of impoverished and angry voters. Among the more serious totalitarian indignities of Windrip’s “Corpo” government are the curtailing of women’s and minority rights and the building of concentration camps. Another tactic is the bowdlerizing of language and the forbidding of words and phrases that seemingly run counter to the administration’s noble ends.

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Joseph Mitchell, A. S. Colborne, and the Anti-Profanity League

Joseph Mitchell (1908-1996) was an outstanding essayist whose subjects ranged from McSorley’s Old Ale House to the variety of rats entering New York City through the harbor to the Mohawks from Quebec who worked construction way up there where buildings scrape the sky. He specialized in profiles of unusual people, for instance, Joe Gould, the blue-blooded Yankee bohemian cadger who claimed to be writing “An Oral History of Our Time” — at a preliminary 9 million words perhaps “the lengthiest unpublished work in existence” — and to speak the language of sea gulls, which, arms flapping, he demonstrated publicly. Readers were drawn by the apparent oddity of Mitchell’s subjects but learned, as Mitchell intended, a broader humanity from reading about them.

Among the unusuals was Arthur Samuel Colborne, who founded the Anti-Profanity League in 1901 and was still its president on 26 April 1941, when Mitchell’s profile of him, titled “Mr. Colborne’s Profanity-Exterminators,” was published in The New Yorker. (It was re-titled “The Don’t-Swear Man” for Mitchell’s anthology Up in the Old Hotel [1992].) When Mitchell meets him in “Shannon’s, an Irish saloon on the southeast corner of Third Avenue and Seventy-sixth Street,” Colborne is “a portly old man …. over six feet tall,” whose “eyes, behind steel-rimmed glasses, were clear and utterly honest.” The headquarters of the Anti-Profanity League and Colborne’s apartment — as with many a zealot, one and the same — were just around the corner, at 185 East Seventy-sixth. We know this because Mitchell visits him there — “‘If you’re looking for the don’t-swear man, he lives down in the basement,” a woman with a poodle explains — but also because the office address was included on every “profanity exterminator.”

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