What the fuck has become so commonplace that, as our own Nancy Friedman pointed out, marketers are no longer shy about alluding to it. But its ubiquity has meant a loss of its former power, and we’ve had to find ways to intensify it when our amusement or bewilderment graduates to incredulity.
According to the Corpus of Global Web-based English (GloWbE), these are our favourite ways to spice up this popular dish: Continue reading